These next few years we will see a boom in smartphone AR thanks to developer platforms from the likes of Google, Facebook and Apple. These experiences will act as “AR training wheels” for enterprises, developers and consumers alike – preparing us for the need for a new head worn form factor while buying the time for the head worn technologies to become smarter, smaller, more cost effective and ready for wide scale adoption
WHAT’S THE DIFFERENCE BETWEEN AR, VR, AND MR? Augmented reality (AR ) adds digital elements to a live view often by using the camera on a smartphone. Examples of augmented reality experiences include Snapchat lenses and the game Pokemon Go. Virtual reality (VR) implies a complete immersion experience that shuts out the physical world. Using VR devices such as HTC Vive, Oculus Rift or Google Cardboard, users can be transported into a number of real-world and imagined environments such as the middle of a squawking penguin colony or even the back of a dragon. Mixed reality (MR) experience, which combines elements of both AR and VR, real-world and digital objects interact. Mixed reality technology is just now starting to take off with Microsoft’s HoloLens one of the most notable early mixed reality apparatuses. Reality technologies are gaining momentum. Have a look at the latest advancements in this industry: Apple’s ARKit framework allows m...